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EV Repricing Can Reset the Stock Book Overnight

A price change on a new electric vehicle can affect much more than the cars still sitting at the distributor. It can reset customer expectations across demonstrators, near-new vehicles and used stock in a matter of days. The accounting cost of those vehicles does not move when the manufacturer changes its recommended price or introduces a stronger campaign. The market can. That gap between recorded cost and current customer reference price is where EV inventory risk becomes a dealership...